MailCamp SME
The email marketing solution for SMEs: affordable, easy to use, all imaginable features, full support, Dutch or English package.
MailCamp Reseller
Using the Mail Camp Reseller license you can offer the email marketing software to your own customers and thus generate more revenue.

Features

Design Features

More than 80 templates available


When you get started with MailCamp design a customized template for you. In your company style. Of course you can also select a template from more than 80 standard built-in templates.

Use your own templates
Even your existing email templates you can easily upload from your computer or import from a webpage.

Visible and tested in all major email programs
Our templates are tested on all popular e-mail programs (Yahoo, Hotmail, Gmail and Outlook). Your email campaign as how it was designed.

Useful Newsletter Editor
Use the built-in WYSIWYG editor to make changes to your email campaigns. You can format text, upload and insert images, add links and more.

Mailing Sending Test
Are you curious how your newsletter arrives at your customer? Send a test email to your email address by using the preview feature.
Image bank for your images

Upload as many images as you like into your email campaigns. Unlimited free image hosting is included with every account.

Email Personalization
Personalize your email with two clicks using custom fields such as first name, age or company name. It works the same as a mail merge in Microsoft Word!



RSS Archive of Sent Emails
MailCamp automatically creates an RSS archive of emails you send, making it easy for you to display the archive on your website or anywhere that supports RSS.

Anchor Links
Anchors allow you to insert a link from one section of your email campaign to another, such as from the table of contents to a paragraph further down in the email.


Email Campaign Features

Easy, Automatic Unsubscribes
The "Insert Unsubscribe Link" button makes it easy to add an unsubscribe link to your email campaign, which is required by law in most countries. Also, all unsubscribe requests are processed for you automatically giving you and your subscribers peace of mind.



Campaign Optimization Tips
You can view tips, tricks and advice to make sure your email campaign is optimized before sending. Learn how to improve subject lines, what time works best for sending and more.

Automatic Bounce Handling
Bounced emails (both soft and hard) are processed and removed from your list for you automatically, meaning your list is always clean. You can also export a list of which email addresses bounced and see both soft and hard bounce details.

Built-In Spam Checking

Your email is analyzed for known spam keywords and the spam report shows you exactly what needs to be changed, ensuring your email is delivered to as many of your subscriber's inboxes (and not junk mail folder) as possible.

Forward to a Friend Link
Encourage subscribers to share your email by including a "forward to a friend" link in your email. You can even see a report on who forwarded your email to a friend and when!

No Duplicate Emails - Ever
You never have to worry about duplicate emails with MailCamp. We guarantee you'll never find a duplicate email address in your list.

Send Now or Later
With full support for scheduled sending, you can blast your email out immediately or schedule it to go out at a later more convenient time.
Send to Multiple Lists at Once

Easily send your email campaign to multiple contact lists in one send. Duplicate emails are removed automatically before sending.

Automatic Inbox Preview
The MailCamp Inbox Preview tool shows how your email will look in all of the popular email clients (Yahoo, Gmail, Hotmail, Outlook, etc).

HTML, Text or Both (Multipart)
Create beautiful HTML emails, informative text emails or both using the integrated campaign editor. Multipart emails are sent as HTML and text and your subscriber's email client will show whichever version it supports best

CAPTCHA Form Support
Eliminate automated submissions from your website signup form by enabling CAPTCHA form support.


Advanced Email Marketing Features

Split Testing
Find out which of your email campaigns performs the best based on open rates and click-thru rates with split testing.

You can even run a split test on a small portion of your list and send the winning email to the rest of your list automatically after a predefined period of time!

Unlike other email marketing software which limits you to A/B split testing, you can test unlimited variations in a single split test.
Triggers
Put your follow up tasks on autopilot with triggers. Send birthday and anniversary reminder or promotion emails, move contacts between lists when they open your email or click a link and a whole lot more!

With triggers you can:
  • Send recurring emails based on a date such as a birthday
  • Add contacts to new lists based on events (such as opening an email or clicking a specific link)
  • Remove contacts from the list they are on based on an event
  • Add/remove a contact from a list on a date in the future
Automatic Event Logging

Every time a contact in your list receives and opens an email campaign or autoresponder, or when they click a link in your email, that action is logged automatically under their contact profile.

You can see a complete history of every email they've received, which links they clicked and when they opened your emails.

Manual Event Logging


Using the built-in event logging system you can quickly and easily log events such as phone calls and meetings next to contacts in your list.

Each user can define their own event types and follow up reminders can be added through the software automatically to your Google Calendar if enabled.
Google Calendar Integration
MailCamp has full support for your Google calendar. Easily add follow up reminders to your Google Calendar simply by clicking the "Add to Google Calendar" icon next to any date field when editing a contact's details.

Create Multiple Autoresponders

Autoresponders are emails which get sent to a contact after they've been on your list for a certain time, such as 24 hours or 2 weeks. MailCamp allows you to create multiple, sequential autoresponder emails for each of your contact lists.



Statistics & Reporting

Email Open Reporting
You've created and sent the perfect email campaign, but how many people opened it and when? MailCamp tells you this and more.

From the statistics tab you can see exactly who opened your email and when. View the data as a visually appealing bar chart or as a data table with more detail.

You can view the open rate report for the last 7 days, last 30 days, last year or even a custom date range.
Link Click Tracking
See which links were clicked, by who and when. Your sales team can follow up with leads who've shown interest in your products by clicking a link in your email. Talk about making contact at the right time!

Google Analytics Integration

As you're sending an email campaign you can type in your Google Analytics details and a tracking code will be added to all links in your email, giving you full integration for number of visits, goals and e-commerce conversions for that campaign.

Email Bounce Tracking

Bounces are handled for you automatically and you can view reports showing which email addresses bounced, when and why, with an exact error message from the email provider, such as "Email address doesn't exist".

Unsubscribe Reporting
See unsubscribe statistics for each email campaign you send, either for a specific date or over time.
You can view the details of everyone who unsubscribed and see the unsubscribe rate relative to open and bounce rates



Forward to a Friend
See how viral your email campaign really is with complete details of who forwarded your email to a friend and when.


Contact Management Features

Full List Management
You'll always be compliant with spam laws and best practices thanks to MailCamp's automatic handling of opt-ins, unsubscribe requests and bounced email cleaning.

Add or Import Contacts
Type in contacts details one by one or even import existing contacts from Microsoft Excel, Outlook or a CSV file.

Website Signup Forms
Easily create customized signup forms with your company's color scheme to add to your website.

Unlimited Custom Fields
Create multiple custom fields to store additional information about contacts such as location, interests, last name, phone number and more.

You can then add custom fields into your email campaigns to personalize them, similar to a mail merge in Microsoft Word.

Create Multiple Contact Lists
Create as many contact lists as you need, allowing you to group contacts based on type or lead source, such as "newsletter subscribers" and "sales leads".

Double Opt-In Confirmation
Keep your list clean and follow best practices by requiring new subscribers to click a link in an email (generated and sent automatically) to verify they want to join your list.

Modify Subscription Details
Each contact on your list can modify the details of their subscription, such as email address, first name, preferences and more.

Bulk Remove Contacts
Remove large groups of contacts from your list by typing in their email addresses or uploading a file.

You can remove contacts permanently or mark them as unsubscribed so they won't receive any new emails you send out.
One-Click Unsubscribe Links
Automatic unsubscribe links in your emails give subscribers peace of mind and help you more than comply with CAN-spam laws.

Powerful List Segmentation
Filter contacts across multiple lists based on common attributes such as location or interests and send emails to each segment.



Suppression List
The built-in email suppression tool allows you to keep lists a list of contacts who shouldn't (and won't) be sent your emails under any circumstance.

Customizable Contact Views
When viewing your contact list in "grid mode" you can choose which of the contact's details appear in the grid, giving you the details you need quickly.



CAN-Spam Compliance Features

One Click Unsubscribes
The "Insert Unsubscribe Link" button makes it easy to add an unsubscribe link to your email campaign, which is required by law in most countries.
Automatic Bounce Handling
Bounced emails (both soft and hard) are processed and removed from your list for you automatically, meaning your list is always clean.

You can also export a list of which email addresses bounced and see both soft and hard bounce details.
Contact Details in Footer
MailCamp allows you to enter your complete company contact details which can be added to the footer of every email you send. This helps subscribers remember who you are and why they joined your list, and reduces the chance of your email being marked as spam.
"Suppression" List
The built-in email suppression tool allows you to keep lists a list of contacts who shouldn't (and won't) be sent your emails under any circumstance.
Double Opt-In Confirmation
Keep your list clean and follow best practices by requiring new subscribers to click a link in an email (generated and sent automatically) to verify they want to join your list.



We're Here to Help
If a specific feature you need isn't listed above there's a great chance it's already available in MailCamp! Just contact us and we'll be happy to assist you.
We also offer the possibility to test MailCamp 30 days for free. Request a free demo account!

Videotour

The video tour - in the form of a screencast - gives you a bird's eye view how user friendly MailCamp is.
Zorg ervoor dat uw pop-up blocker uit staat! Make sure your pop-up blocker is off!

 Watch the MailCamp screencast

HTML Templates

Mail Camp comes with a custom template (newsletter template). This template is designed to your wishes. For example using your website, a brochure, a PDF or perhaps an existing template. You can also design your own newsletter. In that case we only change your template to a valid HTML template which we will test on the most important and most used email programs.

Below are 20 sample templates which we have created for clients. MailCamp is comes with 90 built-in templates that you can always use as a basis for new templates. You can create as many templates as you like in MailCamp.

1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19
  •  ShirtbyHand
  •  Hof van Saksen
  •  Abrona
  •  Chevrolet
  •  Royal Haskoning
  •  Civas
  •  HFMtalentindex
  •  In Charge
  •  Twinkle
  •  Historisch Centrum Overijssel
  •  Cooper + Cross
  •  De Westlandse Zoom
  •  Jeeveo
  •  Meer Woonruimte
  •  NS publieksprijs
  •  Smit & Partners
  •  Talent Factory
  •  Terach
« Previous       Next »

The templates are always tested on the following email programs:

 Windows Live Hotmail     Microsoft Outlook 2003     Microsoft Outlook 2007     Yahoo Mail     Mac Mail     AOL mail     Gmail

Benefits

MailCamp is a powerful and flexible all-in-1 solution for your e-mail marketing. Because MailCamp is an one-time purchase the costs are very transparent. But MailCamp offers several advantages:

Personalize the contact with your customers.
It has been widely proven subcribers have a better response on personalized email campaigns. When you approach your customers by name you see a signifiicante increase in the opening rates and number of clicks on links in your mailing. In fact, using MailCamp you can insert various custom fields to you database like first name, last name, age, gender, address, salary, shoesize – anything you really want. You can use these fields in the e-mails you send to your customers.

Reach your customers through different types of e-mails.
Newsletters, special offers, follow-up emails, member notifications, birthday emails, maintenance notifications, invitations,… all of those you can send to your customers through MailCamp!

Increase your sales and turnover.
Selling a product or service from your website? Why not use MailCamp to send a series of follow-up autoresponders to your potential customers after they signup for your newsletter? You could send them a free whitepaper, more information on your products, or even a "subscriber-only" discount. Your imagination and creativity really are the only limits!

Build trust with your subscribers.
One of the most import steps in the buying process is to establish trust with your visitors. By starting your own weekly or monthly newsletter, you're establishing your website as a credible source of information, which helps your visitors build up their trust in you.

Unlimited number of subscribers and lists.
Create hundreds or even thousands of mailing lists and either import MS Excel-files (save as CSV) of your existing subscribers or use MailCamp to automatically create a subscription form for your web site generated through the wizzard within MailCamp.

MailCamp complies with email laws.
MailCamp includes powerful permission features, such as double opt-in confirmation and one-click unsubscribe which puts you in control of your email marketing campaign.

Would you like to try MailCamp and see waht MailCamp can do for you? Request a demo account!

References

 ShirtbyHand Shirtbyhand / SevenSocks - Many leads, consequently higher sales!

ShirtbyHand (custom made men's shirts and ladies) combines all the advantages of online shopping with the personal service of a traditional store. MailCamp offers us the perfect service to approach our online customers in a personalized way. Through newsletters, we keep our customers informed about specials, new materials or changes in our business. This clearly increases ownership, is strengthening our brand and, importantly: increases sales!

Pieter-Bas Hoffman - Co-founder & Marketing manager

Visit the website www.shirtbyhand.nl / www.sevensocks.nl


 Polectro Polectro - loyalty

Through our webshop in consumer electronics many visitors sign up for the newsletter. The clientele of the shop, we can easily export and import from the shop into MailCamp. Perfect because in this way we can keep customers informed of our offers, demo shows in the shop and news about the brands. We import the online newsletter from an online template with 10 special offers we can choose form our Webshop. Little work and so much feedback!

Susan Pool - Webshop Manager

Visit the website www.polectro.nl


 Simbo SIMBO Youth holidays - communicate specials

As a provider of youth holidays MailCamp is a perfect extension of our website. Through our digital newsletter we communicate our offers, new holidays and other news items. We also use the application to maintain contact with our tour guides. For internal use MailCamp appears well suited, we see exactly who has opened his mail and who clicked on certain links. The travel industry cannot operate without internet anymore, and certainly not without a good website and newsletter! MailCamp is for us a good cost effective solution.

Iddo Schoen - Managing Director

Visit the website www.simbo.nl


 HFMtalentindex HFM - targeted marketing

HFMtalentindex provides online assessment tools as a specialist in information about the competencies of staff. Contact with our clients we find very important. Through the newsletter, we share information about our business with our customers. For example we tell them if we have a stand at a fair, if attention is paid to us in the media or when we have won a prize. Those are things you want to communicate to your customers and we do our part through our digital newsletter.

Drs. Tom Alstein - Psychologist

Visit the website www.hfmtalentindex.nl

Getting Started

“Yes, I want to use Mail Camp!”

Below are the steps we take along when you choose to use MailCamp:

  1. Agreement

    We will send you an agreement which includes our Terms and Conditions and the question on which (sub) domain MailCamp must be installed. You sign the contract and return by mail or fax.

  2. Installation

    MailCamp will be installed on your / our web server once the contract is returned with signature. If MailCamp has to be installed on your webserver we need to receive FTP information, the MySQL database information and access to Cron. Furthermore your webserver should meet the requirements we set.

  3. Template

    We may, if we receive your corporate needs, design a custom template for you within 48 hours! The style of the template can be based on your website, a brochure (pdf or hard copy) or perhaps your new corporate identity.

  4. Training & Support

    For all ins and outs of Mail-Camp to master, we give a training and deliver 6 months support. If we still need to support you after 6 month you will need a support contract. The instruction training takes place at our office and takes about two hours.

Webserver requirements

Specifications users

  • Operating system: Windows, Mac or Linux
  • Browser: Internet Explorer v6.0 (Windows) or Internet Explorer v7.0 / FireFox (Windows, Mac, Linux) / any Gecko-based browser

Webserver Specifications

Be aware! Only if MailCamp has to be installed on your own server!

  • Operating system: Linux
  • Webserver: Apache
  • Script Language: PHP 5.1.3 or higher
  • Database: MySQL 4.1.1 or higher
  • To use autoresponders, your need access to Cron on your web server (default) or Scheduled Tasks (Windows). To process bounced emails, your version of PHP needs access to the imap_xxx functions (default).
  • If you're unsure whether your server meets these requirements, simply contact us and we'll check for you

 

 

 

 


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